The birthday strategy
Throughout any given year, people give you gifts. And, your list of days for presents probably looks like the rest of ours – your birthday and Christmas (and possibly Father’s day or an anniversary). Sometimes you receive a truly marvelous gift. Sometimes you wish the gift were tweaked just a little to your liking. Of course … my family and friends always bless me with that truly marvelous gift. However, for everyone else, I know it’s impossible to receive what you want every single time. Unless …
What if you just made known what you want? Sounds simple, right? Not quite. You could risk appearing selfish, greedy, and impatient. So what do you do? Think really hard about that one absolutely awesome thing you would love to have, but may be out of the reach of your budget for the moment. I’m talking about that $1,500 watch or that custom made suit or Burberry trench coat or Salvatore Ferragamo briefcase or whatever else you think up. Next, create your very own fund to save money. When someone asks you what you want for your birthday, you say “there’s this one watch that I’m trying to save up to get. If you don’t mind, can you contribute a little to my watch fund?” Later in the year at Christmas time, you answer that question with, “my watch fund has grown quite a bit, but I still have a way to go. Would you mind giving toward that watch?” Now, it may take you a couple years to reach your goal, but you will get there.
A few years back, I had my eye on a particularly nice guitar. And yes, it sat outside of my budget. So, I employed the birthday strategy. The next time my birthday came around, I told everyone who asked the “what do I get you” question that I started a guitar fund. They actually liked the concept. I realized later on, every time they would look at my guitar, they could remark to themselves (and me) how they had helped make my dream a reality. That guitar now represents a group effort to reach a personal goal.
What does that mean for you? Start dreaming! Get focused! Turn the hundreds of random gifts over the next couple years into a dream come true. And, make your family and friends excited partners in your journey toward the prize. In fact, you will find them sharing in your joy. As a matter of fact, share this article with friends and family heading into the Christmas season. When you send it, attach a description of something you are dreaming about asking them to join in on your exciting goal.
Lastly, as your fund crosses the finish line, do not run out immediately and pay full price. Listen to me: Strategize and hunt down a bargain. To learn how to do this, read Quality clothing + Bargain = Smart shopping as well as Finding great bargains.
So what are you waiting for? Start dreaming.
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